My name is Fred Faulkner. I work at Bounteous, an end-to-end digital transformation consultancy co-innovating with some of the world’s most ambitious brands, as VP of Strategic Marketing. A Chicago native, I’ve spent the last 20+ years focused on marketing and, specifically, how marketing technology enables marketers to understand their customers and connect with them in more meaningful ways. I’ve worked in CPG, non-profits/associations, and agencies. I’ve been a consultant, a marketer, a leader, and a creator.
Today, I focus on the blended passion of marketing in an ever-changing landscape in B2B and the technology that enables this change.
I have spoken at many conferences such as Sitecore Symposium, Microsoft Ignite, industry trade shows, association events, and Ignite Chicago, on marketing technology, business development, and marketing operations.
You can find me sharing content and views on this blog, my podcast, as well as X (formerly Twitter), and LinkedIn.
Outside of his work life, I spend time with my family, running, playing guitar, out in the world with Scouting, and dabble in photography and woodworking, which you can find examples on my Instagram account.
Disclaimer: This is my personal blog and while some of the content written here may have parallels to my work life, the views and opinions are my own and not that of my employer, Bounteous.